The race to recruit, secure and enroll some of Texas’ most academically talented high school seniors for the 2014 fall semester is underway statewide. To ensure that Texas Southern University lands its share of these seniors, university president Dr. John Rudley and key members of his administration have embarked upon on an aggressive student recruitment presidential bus tour.
Beginning October 2013, President Rudley and several faculty and staff members, along with academic deans have traveled throughout the state to promote the University’s unique programs and enrollment services, offering scholarships on the spot. Visits have included high schools in Dallas, Fort Worth, Cedar Hill, Desoto, Arlington, Austin, San Antonio, Beaumont, Port Arthur and the Houston area. A total of 36 scholarships totaling close to $60,000 have been offered so far.
When asked why he felt it important that he personally travel the Texas highways and recruit students, Rudley stated, “We are introducing TSU to this generation of students. The bus tour gives us a chance to tell the story of TSU all over Texas; and I want them to hear that story and receive an invitation to join us in Houston directly from the President!” As well, Dr. Rudley has learned some things on the tour. Namely that students are familiar with Texas Southern Law and Pharmacy schools, its high profile graduates as well as the diverse student population.
During the visits, officials met with over 1,000 high school seniors about attending Texas Southern University and recruited over 350 students with many others who are completing applications at this time.
Plans are being made to visit Lufkin, Marshall and Tyler in addition to Houston as part of the 2014 tour.
“My ultimate goal with this initiative is not just to encourage all students to attend Texas Southern,” said Rudley. “My hope is that top students consider Texas Southern University this year and their friends consider it next year, and it becomes an institution of first-choice for top Texas students.”
Even though students may enroll in any of TSU’s 120 degree programs, the tour raises the awareness of some unique program offerings at the university. The team is asking students to take a look at careers of the future, such as: Aviation Science Management, a program that trains students to become pilots and airport managers; Maritime Transportation, Logistics and Management, a collaborative effort with the Port of Houston Authority that prepares students to manage operations at port cities; Entertainment and Recording Management, a program taught by musical icon Matthew Knowles that offers a behind-the-scenes view of making it in the entertainment industry; and the Sport Management program, where students will graduate ready for middle management sports positions as well as senior and executive athletic director positions. A new degree in Emergency Management and Homeland Security prepares students to deal with and manage public response to disasters like the hurricanes and floods that have plagued this region.
For a full listing of degree programs, admission requirements and the application process, visit tsu.edu/admissions or call 713-313- 7071.
Kendrick D. Callis
Texas Southern University
Communications Specialist – Office of Communications