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Southern News Group’s 35th Anniversary Celebration And 18th Annual TEXAS LUNAR FESTIVAL

The 18th Annual Texas Lunar New Year Festival Celebration (operating under The Chinese New Year Festival Inc., a non-profit organization), will take place on February 8, 2014, at Amity Park, 12509 Alief Clodine Road (between Cook Road and Dairy Ashford) in southwest Houston from 10:00am until 5:00pm. The event is open to the general public.

This year’s 18th Annual Texas Lunar New Year Festival,, also marks the 35th Anniversary of Southern News Group, the founding organization of the Texas Lunar New Year Festival. Now with daily newspapers with editions in major U.S. cities, a daily online newspaper edition, a digital television station, yellow pages, printing services and a world-class International Trade Center event complex, Southern News Group is now the largest Asian media organization in the southwestern part  of the United States.

To celebrate Southern News Group’s 35th birthday and the 18th Annual Texas Lunar New Year Festival, the celebration will begin with a Kickoff  and New  Year’s Eve Event on December 31st at the International Trade Center. This will be followed by a series of festive international and multi-cultural celebrations starting in January of 2014. A photo exposition is planned for the festival which will depict the growth of Southern News Group over the last 35 years. Photo submissions from the community are also encouraged.

Southern News will team up with more than 100 companies and organizations from the many communities of Houston, offering a series of displays, food booths, entertainment, acrobats, lion dancers, martial arts demonstrations and world-class Shaolin Temple Wushu, games and door prizes for all ages. Activities are selected to compliment this great and exciting celebration with lively entertainment for the entire family. Last year’s celebration drew over 20,000 attendees. The year of 2014 according to the Chinese Lunar Calendar is the  Year of Horse. In this regard, there will be a live horse-painting contest for the youth attending the Lunar New Year Festival.

The Texas Lunar New Year Festival celebration is the largest celebration of the Asian New Year in the southwestern United States. It is a one-of-a-kind family oriented event that attracts large numbers of people from every ethnic group.

Since 1979, Southern News Group has not only built the largest Asian media complex in the southwestern United States, but has also reached out to the broader community of southwest Houston with programs that respond to the growing ethnic diversity of this unique section of one of America’s fastest growing cities. We have initiated and been the driving force behind many community projects, programs and events that include the Texas Lunar New  Year Festival, the McDonald’s Education Workshops, the Texas African Summit, the ITC Education Institute and have aired many more educational, cultural and business-related television programs on our digital television station, ITV International 55.5, as well as having hosted over 200 international business related meetings and events at our International Trade Center.

The promoters of this year’s event are Southern News Group, Chinese New Year Festival Inc., International Trade Center, International Management District, USA Printing, ITV International Television 55.5, International Press Club, Southwestern National Bank, and Chinese Chamber of Commerce of Texas.

For more information please contact Jennifer Lopez at 281-983-8154 or or Angela Chen at 281-983-8160 or

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