HOUSTON –The Greater Houston Partnership, in its continuing efforts to strengthen its position in the global marketplace, has joined forces with Portal Commerce and Logistics LLC to promote the Houston region’s business and investment assets in Brazil.
“The Partnership chose Brazil – which has one of the world’s most robust economies – as its first foreign representation presence based upon the country’s prosperous industrial sector, sound economic policies and active participation in international trade markets,” said Partnership President and CEO Jeff Moseley. “The Houston region will be well served by its alliance with Portal, which has extensive experience in the Brazilian trade market.”
Total trade between Houston and Brazil has grown at a compound annual rate of 19.7 percent since 2000. The Houston region is Brazil’s second largest trading district and sixth largest trading partner. In 2008, trade between the two was valued at more than $9.9 billion. Imports and exports include mineral fuels, chemicals and machinery.
The goal of this endeavor is to market the Houston region in Brazil as a business magnet for capital investment and business expansion to targeted sectors such as traditional and alternative energy, including biofuels, offshore, oil and gas, and wind.
“Brazil’s continued growth in key areas of trade makes our presence in the country an exciting opportunity for all involved,” said Tracye McDaniel, Executive Vice President and COO, Greater Houston Partnership. “We look forward to bringing Brazilian companies into the fold to create jobs and increase import and export dollars between the two locations.”
Trade is a constant and key element of the growing relationship between Brazil and the Houston region.
“It’s vital to the Houston region’s stature as a global gateway to establish an important presence in emerging markets like Brazil,” said John Cuttino, President of Portal Commerce and Logistics. “Portal has a commitment to ensuring that any city willing to do socially responsible and economically focused work in Brazil benefits the labor force in both locations. We are proud to have been selected as the liaison in this venture between two such visionary economic leaders as Houston and Brazil.”
The Partnership, one of the largest and most prominent non-profit business organizations of its kind in the U.S., represents the 10-county Houston region and collaborates with more than 36 economic development organizations to promote the growth of high-paying jobs, international trade and capital investment.
In 2005, the Partnership outlined a Strategic Plan targeting certain industry clusters predicted to yield high job growth, capital investment and foreign trade over the next decade. Its innovative Opportunity Houston marketing and lead generation program promotes the Houston region’s prime business climate and assets to five major economic sectors: aviation and aerospace, energy and petrochemical, medical and biotechnology, information technology and nanotechnology. The program will help grow jobs by 600,000, increase capital investment by $60 billion and expand foreign trade by $120 billion for the greater Houston area by the end of 2015.
Portal Commerce & Logistics is an international strategic consulting firm assisting public and private sector clients in trade and transportation logistics, project consulting, business development, and expert analysis of regulatory and government affairs in Brazil and key emerging markets. Portal’s primary mission is to “bookend the trade corridor” by providing its clients with highly qualified and personalized service across entire supply chains and strategic economic sectors linking the United States with global markets.
For more information on the Houston region, visit Houston.org.
The Greater Houston Partnership is the primary advocate of the Houston’s business community and is dedicated to building regional economic prosperity. It represents 10 counties: Austin, Brazoria, Chambers, Fort Bend, Galveston, Harris, Liberty, Montgomery, San Jacinto and Waller. With about 2,000 Member organizations, the Partnership represents approximately one-fifth of the region’s work force. Visit the Greater Houston Partnership at houston.org.
Opportunity Houston is an aggressive five-year marketing and lead generation program that will help grow jobs, increase capital investment and expand foreign trade for the region by the end of 2015.
Manager, Media Relations
Greater Houston Partnership
1200 Smith, Suite 700
Houston, TX 77002-4400
Visit us on the World Wide Web at houston.org.
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