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H-E-B Returns for 9th Consecutive Year as Corporate Sponsor of the Texas Black Expo Summer Celebration

HOUSTON (April, 2012) – The city of Houston is in high anticipation of the upcoming Texas Black Expo Juneteenth Summer Celebration (June 15-17, 2012 at the George R. Brown Convention Center). Vendors and sponsors are signing up daily for an opportunity to brand, market and promote their products to more than 20,000 anticipated consumers over the course of the 3-day weekend. Confirmed sponsors include Nationwide Insurance, Comcast, Metro, Greater Houston Convention & Visitors Bureau, Silver Eagle Distributors and Bud Light, Texas Legislative Black Caucus, and TBE landmark sponsor H-E-B, which has come aboard as an Expo Corporate Sponsor for its 9th straight year.

H-E-B has a proud 107-year history of serving urban communities across the state of Texas, so they are no strangers to community events like the Texas Black Expo. H-E-B’s commitment to innovation and excellence has made it one of the nation’s largest independently-owned food retailers. Its success has been achieved through exceptional customer service, low prices, an energizing shopping experience, and a steadfast devotion to supporting the communities that they serve by sponsoring events like the Texas Black Expo Juneteenth Summer Celebration.

“Each of the past 8 years, the Texas Black Expo has experienced a tremendous level of growth, and the results keep getting better and better! Partnering with this growing event as part of our strategy to reach the African American community has paid huge dividends,” says Winell Herron, Group Vice President of Public Affairs and Diversity for H-E-B. “H-E-B is committed to supporting the Houston community and excited to partner again with the Texas Black Expo in celebrating the diversity of our city and state.”

Texas Black Expo will feature tons of family fun and excitement for everyone! Featured events will include an Old School Hip-Hop and R&B Concert featuring George Clinton & Parliament-Funkadelic, ConFunkShun and Whodini (presented by Silver Eagle Distributors and Bud Light), the Diva Dialogue Women’s Forum featuring BET’s The Game actress Wendy Raquel Robinson and Bern Nadette Stanis of Good Times, a dynamic Gospel Explosion featuring Zacardi Cortez, and a Celebrity All-White Affair, in addition to other attractions highlighted at

Save the date for this exciting event:
June 15 – 17 at the George R. Brown Convention Center! Tickets for the Juneteenth Summer Celebration will be available online at beginning May 4, 2012.

For information about becoming a sponsor or vendor, or for more information about H-E-B, please visit

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Media Contact:
Dr. Shannon Cormier
Phone: 713-551-8722
Fax: 832-615-3065

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